Montreal Canadiens is the legendary ice hockey club with the most classic jersey.
Starting next season, the match kit will be decorated with advertisements for the first time.
“It feels nothing less than sacrilegious,” TSN journalist Michael Farber wrote.
‘Blue, blanc, rouge’ joins the bright blue and yellow on the iconic La sainte flanelle.
It stirs emotions among fans in Quebec and ice hockey fans around the world.
When Nick Suzuki was introduced at the age of 23 as the youngest captain in Montreal Canadiens History There was an advertising slogan on the match shirt.
The Royal Bank of Canada crest has joined the club crest on the chest.
“a terrible idea”
Beginning in the upcoming NHL season, jersey ads from one company are allowed in a very limited volume.
What the Montreal Canadiens are now offering is described as the worst example yet.
“Advertising on National Hockey League jerseys is a terrible idea. If it really has to happen, put them on the shoulder. On the front in the middle next to the main logo in the sports world is not the place for the RBC logo,” Canadian ice hockey journalist Buzz Bishop wrote on Twitter.
“hand over their graves”
Many fans are raging on social media over what the Montreal Canadiens have shown.
“It hurts, it ruins an iconic shirt.”
It’s disgusting and shameful. Legends circulate in their graves. Habs is the most profitable team in the league and yet they do it? I’m seriously considering never watching the Habs game again. shameful. Sad thing.”
“The biggest L of this franchise in over 100 years of history.”
Oilers refuse to advertise
Advertising banner will not be standard when selling support t-shirts.
For those who choose to add it, the bank will donate $20 CAD to the Montreal Canadiens Children’s Foundation.
Nick Suzuki is the 31st captain in the club’s history, and the youngest Silvio Mantha was previously 24 years old and 96 years old.
It has been confirmed that Pittsburgh Penguins, Minnesota Wild, Washington Capitals, Vegas Golden Knights and Arizona Coyotes will have a sponsor for this lawsuit.
The Edmonton Oilers is a club that has decided not to post ads on its shirts.