The veteran guild warrior was stunned
Malmo. The Berlin Confederation captured Malmö.
The vanguard consisted of 16 people from the club’s communications department.
– I’ve never been involved in anything like this, neither in the national team nor in the Champions League, says Esther Christianson, the union talker who helps the MFF in UEFA matches.
Union Berlin led Malmö ahead of Thursday’s Europa League game – on all fronts.
You may be a cult club and novice in Germany, but when it comes to communication, Union Berlin is more reminiscent of European super clubs.
Because on Wednesday afternoon, 16 Germans suddenly flocked to the press center at Malmö Stadium. They were all from the club’s communications department and on site to cover the team’s press conference.
“I’ve never been in anything like this, neither in the national team nor in the Champions League, as the stunned Esther Christianson said, to the daily communicator in the Swedish Football Association but helps the MFF in the media at UEFA matches.
Christianson still has experience from Champions League matches against clubs such as Real Madrid, Chelsea and Paris Saint-Germain, as well as contracts with the national team and major tournaments.
He also records documentaries
Robert Dost is in charge of Union Club Berlin TV.
– We’re here for social media, TV, website, and live reporting. He adds that we also have a documentary team following us.
He says there were the same number of Portuguese Braga players in the first round, but he settled on four to six players in away matches in the Bundesliga.
– So only on special occasions there are so many of us. For us, this Europa League is important, says Dost.
This is probably the last season in Europe for us, so we have to take the opportunity to celebrate it.
Last season ?!
– Yes, you never know. We are not the biggest club.
But nine lead the Bundesliga?
– Yes, but if you look at the table of club budgets, we are very far away. Dost says, we are just enjoying this now.
After 16 PR players occupied the field, the team and management staff came and conducted a training session at the match pitch. Tomorrow another 1,000 Germans are expected to arrive at the stadium, but then we talk about the spectators.
The interest in the match from the federation’s fans was great but the FAFF issued only 1,075 tickets which are mandatory for UEFA matches. But 1,400 Union fans were then able to bypass the ticket system and buy tickets in the home sections. However, they had to see them devastated after that. But many Union Berlin supporters are still expected to come to Malmö and watch the game in the city.
