The search for the European Games is about to begin.
Conference tournament qualifiers await Djurgården, AEK and Elfsburg. Sportbladet broadcasts all matches of Swedish teams at home.
Johan Kingfors, Director of News at Sportbladet, says that it is very interesting to be broadcasting AIK, Djurgården and Elfsborg in the European Conference League.
In addition to Malmö FF’s search for a place in the Champions League, AIK. Djurgården and Elfsborg ready for new games Europa Conference League. The three teams enter the second round of the four in the qualifiers and now Sportbladet can tell us that we will be broadcasting all the matches at home in the Swedish teams qualifying round, watching the first match of the teams in Plus.
– That we will be broadcasting AIK, Djurgården and Elfsborg in the European Conference League is very interesting. This is perfectly in line with our continued investment in Allsvenskan teams and we look forward to being able to monitor, follow and show the teams’ path forward in Europe, says Johan Kingfors, Director of News at Sportbladet.
There is a lot of interest in AIK Football matches in the European leagues, both from the public and from broadcasters. Sportbladet is the party that has marginally demonstrated the best intentions and approach to achieve the highest possible quality of production. We’re getting a partner who really cares about execution and at the same time puts us on a good show and we’re very pleased with that,” says Fredrik Soderbergh, Vice President of AIK Football.
During the year Sportbladet expanded its coverage of Swedish football and the fact that we will now be broadcasting AIK, Djurgården and Elfsborg matches in Europe is appreciated by the clubs.
“We’ve had a conversation with Sportbladet about the rights to our matches and it’s great that a media player investing in Allsvenskan also shows that he wants to expand that investment and accompany Djurgården to Europe,” says Djurgården CEO Henrik Berggren.
Stefan Andersson, director of Elfsburgs FC, said:
– When we qualify again for the European Games, we have the opportunity to negotiate our TV rights ourselves until any team games. Just like 2021, we will cooperate with XVI Sports when we are very satisfied. Now we are looking forward to an exciting draw and hope for a long adventure in Europe together!
The draw for qualifying took place on Wednesday and Ukraine’s Vorskla Poltava awaits the AIK team.
Djurgarden will face Rijeka of Croatia, while Elvesburg will play Norway’s Molde.
The second qualifying round takes place on July 21 and July 28. This is followed by the third round on August 4 and 11 before the group stage play-off is scheduled for August 18 and 25.
Sportbladet will have a television investment around the matches and will be involved with pink squads such as Daniel Kristoffersson and Simon Bank in monitoring the team’s progress at ECL.
We return to the question of the first leg matches and how they will be presented.
You can watch the team’s first home game at ECL by getting Plus!